Creative AI for Business: professionally steering images & videos

Foundation · Course
Creative AI for Business: professionally steering images & videos
You learn how to create professional AI images, assess image ideas and prepare simple video teasers for a Swiss SME without losing sight of brand, quality or rights.
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Das erarbeitest du
✓ Foundations & Understanding: how to classify image an…✓ Applying It in Practice: visuals and video teaser for…✓ Advanced, Safe & Confident: Visual Brand Kit and prac…
📦 3 modules
📚 60 lessons
🏆 Certificate at 60%
🇨🇭 German
Didactically built, not just filled – from 15 years of teaching practice.

What you will learn

  • ✓ You understand at foundation level how image and video AI basically works and why results are plausible but not automatically correct.
  • ✓ You recognize typical strengths of image AI in marketing, social media, brochure ideas, moodboards, variants and quick drafts.
  • ✓ You can assess limits and quality risks, for example with text in images, product details, logos, hands, perspective, movement and brand effect.
  • ✓ You translate a brand into simple visual language: subject, light, colours, perspective, material feel, target group and usage channel.
  • ✓ You formulate first copyable image and video prompts as a small creative briefing instead of as a vague wish list.
  • ✓ You know basic terms around copyright, images of people, data protection, third-party brands and transparent labelling in Swiss practice.
  • ✓ You build a safe testing mindset: with anonymized inputs, clear checking, comparison of variants and documented decisions.
  • ✓ You prepare the foundation for Module 2, in which first experiments become real visuals and a short teaser for Dario's campaign.

Course content

1
Foundations & Understanding: how to classify image and video AI professionally
20 lessons · 5 quiz questions
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2
Applying It in Practice: visuals and video teaser for the branch opening
20 lessons · 5 quiz questions
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3
Advanced, Safe & Confident: Visual Brand Kit and practical project
20 lessons · 5 quiz questions
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199.00 CHF
One-off payment · certificate included · no subscription
📈 Take your CV to the next level – with verifiable AI competence that employers can see.
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Everything included
🤖 Personal AI learning coach in every lesson – never get stuck alone again
🎮 XP, levels & badges – learning that keeps you going
✓ Start immediately – no waiting
✓ 3 modules with 60 lessons
✓ Instant feedback on every quiz
✓ Verifiable certificate – add it to your LinkedIn profile with 1 click
✓ Tamper-proof via public verification URL
✓ German · Swiss practice